Iraa S

@scrollstoper_iraa

Mumbai, MaharashtraBeautyFashionLifestyleEnglishMarathi

Instagram

Overview

Followers

1.2K

1.3K following

Engagement rate

7.21%

Excellent

Est. reach (30d)

10.1K

Accounts reached

Metrics verified through Instagram via Qolab

High reel viewership

69 views per 100 followers

Highly engaging audience

7.2% of followers engage

Drives conversation

104.2 comments per 100 likes

Strong Indian audience

78% from India

Reaches new people

96% of reach is non-followers

Posts at a healthy pace

15 posts in the last 30 days

59

/ 100

Qolab Score

Solid signals, a few to sharpen.

Beauty | skincare | lifestyle|

Engagement

Posts vs Reels

PostsReels

Avg likes

12

45

Avg comments

3

55

Engagement rate

1.30%

8.67%

Avg reel views791

Engagement rate

Excellent

7.21%

Low

Average

Strong

Great

Above the typical 1-3% range

104.25Good

Comments per 100 likes

Typical ~2.5

69Good

Reel views / 100 followers

Typical ~32

15Good

Posts in last 30 days

Healthy 8-15

Performance by format

Posts vs reels vs stories · floor, average, ceiling

69

Posts

3 posts

591

Reels

19 reels

23

Stories

1 story

Content

Frequently used hashtags

#ugccreator#aiugc#kbeauty#maybelline#glossylips#aicreator#ugcindia#skincareindia#sunscreen#dermaco#spf50#facelessugc#etude#lipstick#skincarecontent

Audience

Top city

Delhi

21% of audience

Top country

India

78% India

Top age

18-24

Largest age group

Top gender

Female

82% of audience

Gender split

82%

female

Female82%
Male18%

Reach source

96%

new

Existing followers4%
New people96%

Age groups

13-17
3%
18-24
53%
25-34
33%
35-44
8%
45-54
2%
55-64
1%

Top cities

Delhi, Delhi21.0%
Karachi, Sindh18.2%
Mumbai, Maharashtra11.2%
Lahore, Punjab10.7%
Bangalore, Karnataka10.3%
Hyderabad, Telangana7.5%

Top countries

India

Growth

Followers now

1.2K

Net gain (30d)

·

Tracked since

Nov 26

1.2K1.2K1.2K

1.2K

Nov 26Nov 26Nov 26

78.1%

Pakistan14.9%

United States1.8%

Bangladesh1.0%

United Kingdom1.0%

Canada0.9%