Ritcha Verma

@ritcha

Mumbai, MaharashtraLifestyleTravelTechHindiEnglishTravels for shoots

Instagram

Overview

Followers

128.2K

9.1K following

Engagement rate

0.92%

Building

Est. reach (30d)

2.5M

Accounts reached

Metrics verified through Instagram via Qolab

High reel viewership

187 views per 100 followers

Drives conversation

3.6 comments per 100 likes

Strong Indian audience

70% from India

Reaches new people

99% of reach is non-followers

Posts at a healthy pace

11 posts in the last 30 days

70

/ 100

Qolab Score

Solid signals, a few to sharpen.

Lifestyle | Travel | Parenting | Couple | UGC Mom, Entrepreneur, Corp Comm & PR specialist & One of India’s OG bloggers 📍Mumbai

Engagement

Posts vs Reels

PostsReels

Avg likes

383

1.4K

Avg comments

61

39

Engagement rate

0.35%

1.11%

Avg reel views240.3K

Engagement rate

Building

0.92%

Low

Average

Strong

Great

Below the typical 1-3% range

3.58Good

Comments per 100 likes

Typical ~2.5

187Good

Reel views / 100 followers

Typical ~32

11Good

Posts in last 30 days

Healthy 8-15

Performance by format

Posts vs reels vs stories · floor, average, ceiling

3.7K

Posts

6 posts

148.5K

Reels

19 reels

604

Stories

30 stories

Content

Frequently used hashtags

#shoppingdeals#octobersales#salealert#indiashopping#smartshopping#weekendgetaway#relatablereels#funnyreels#kapiva#diafree#diabetescare#amitabhbachchan#kbc#lifelately#slowingdown

Audience

Top city

Mumbai

25% of audience

Top country

India

70% India

Top age

25-34

Largest age group

Top gender

Female

56% of audience

Gender split

56%

female

Female56%
Male44%

Reach source

99%

new

Existing followers1%
New people99%

Age groups

13-17
1%
18-24
14%
25-34
47%
35-44
25%
45-54
7%
55-64
4%
65+
3%

Top cities

Mumbai, Maharashtra25.1%
Delhi, Delhi15.0%
Hyderabad, Telangana14.7%
Karachi, Sindh12.9%
Bangalore, Karnataka9.6%
Kolkata, West Bengal5.6%

Top countries

India

Growth

Followers now

128.2K

Net gain (30d)

·

Tracked since

Aug 26

128.2K127.1K126K

128.2K

Aug 26Sept 26Oct 26

69.8%

Pakistan14.6%

United States7.1%

LV1.7%

United Kingdom1.5%

BR1.3%