Karishma matta

@karishma__matta

New Delhi, DelhiFashionBeautyLifestyleEnglishHindiTravels for shoots

Instagram

Overview

Followers

70.6K

171 following

Engagement rate

0.17%

Building

Est. reach (30d)

54.2K

Accounts reached

Drives conversation

Metrics verified through Instagram via Qolab

2.9 comments per 100 likes

Strong Indian audience

87% from India

Reaches new people

95% of reach is non-followers

Posts at a healthy pace

15 posts in the last 30 days

80

/ 100

Qolab Score

Verified, authentic audience signals.

I am fashion, beauty and lifestyle influencer

Engagement

Posts vs Reels

PostsReels

Avg likes

81

133

Avg comments

4

Engagement rate

0.12%

0.19%

Avg reel views4.9K

Engagement rate

Building

0.17%

Low

Average

Strong

Great

Below the typical 1-3% range

2.90Good

Comments per 100 likes

Typical ~2.5

7

Reel views / 100 followers

Typical ~32

15Good

Posts in last 30 days

Healthy 8-15

Performance by format

Posts vs reels vs stories · floor, average, ceiling

1.1K

Posts

7 posts

3.8K

Reels

18 reels

176

Stories

4 stories

Content

Frequently used hashtags

#bangkokdiaries#thailandtravel#bangkok#reels#brunchdate#aestheticplaces#delhifoodie#delhicafe#cafe#bangkokvibes#travelgram#thailanddiarie#travelgirl#vacationvibes#bangkoknights

Audience

Top city

Delhi

39% of audience

Top country

India

87% India

Top age

25-34

Largest age group

Top gender

Male

91% of audience

Gender split

91%

male

Female9%
Male91%

Reach source

95%

new

Existing followers5%
New people95%

Age groups

13-17
1%
18-24
10%
25-34
55%
35-44
28%
45-54
5%
55-64
1%
65+
1%

Top cities

Delhi, Delhi38.9%
Mumbai, Maharashtra13.3%
Kolkata, West Bengal9.2%
Bangalore, Karnataka8.8%
Ahmedabad, Gujarat6.1%
Gurugram, Haryana4.9%

Top countries

India

86.9%

Pakistan5.3%

UAE1.8%

Bangladesh1.5%

Saudi Arabia1.4%

United States1.2%